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The Four M’s of Success The Four M’s of Success
People who have studied, or even spent time with successful people have found certain traits that accounted to their achievements. These success techniques not only... The Four M’s of Success

People who have studied, or even spent time with successful people have found certain traits that accounted to their achievements. These success techniques not only helped them forward but also kept them there – even in times of depression, recession or other personal disasters.

Four of them are The Great M’s of Success – they apply to business and life:

  • Mentoring
  • Masterminding
  • Marketing
  • Motivation


Get Yourself a Mentor

I have heard it repeated over and over again, “Get Yourself a Mentor.” Get help, advice and guidance by someone who has already been there and made it. A mentor can save you years to a lifetime of mistakes. They can excel you forward, in ways you never could on your own. You’ll have a much greater ability to achieve your goals with a blueprint to guide your way.

Surprisingly, many people prefer to go to a friend or relative for advice. They prefer to ask people who have never succeeded (and might even have no ambition to go anywhere) for guidance, and then act surprised when they too don’t succeed or get very far. They look for excuses and external reasons to justify their perceived “failure”, instead of looking for someone who has already accomplished what they want to do. Success leaves clues – the one thing I enjoy more than having my own book become a bestseller is to teach and coach other authors do the same using my Write a Book in a Week program.


Mastermind your way to success

Accomplished people also belong to a Mastermind group. They are people like you, entrepreneurs working towards a better life. The collective power of the group brings increased knowledge that can help you resolve challenges that you may have. They also keep you motivated and accountable.

A small sample of successful people who were (or still are) part of a mastermind group are Henry Ford, Firestone, Napoleon Hill, Andrew Carnegie, Anthony Robins, Mark Victor Hansen, Jack Canfield, Joe Vitale, Joel Christopher and so many more.

Each meeting (which can be in person or over the phone), each person in the group would state what they have accomplished, what they are doing next and ask for assistance with any matters. The group as a whole then works together to come up with solutions. Discover just how powerful this is in moving you forward and achieving your desires. It also gives you the very important ability to give back to the group by helping them.


Marketing and personal branding

The third M is Marketing. No matter what your business is, if you don’t market yourself or business, you won’t get very far. The old adage of “if you build it, they will come” often doesn’t hold true. You can’t expect to hide under a blanket in the corner and hope that someone finds you.

Marketing is more than just advertising. It’s understanding your target market and knowing how to promote to them and the benefits that your product or service will provide them. Without this knowledge, you will either not attract anyone to you or you can waste a lot of money with zero results.

It pays to find people who understand this and can help guide you. They can help you define your niche’, explain copywriting and the magic of words. They can show you the difference between features and benefits and why they are so important. And they can teach you how to test everything for positive and increased results. In my social media masterclass we cover a lot of terrain on the topic of personal branding and how to build a name for yourself using the power of the top performing social media networks.



Finally, the fourth is motivation. Motivation is the juice that keeps you going, that allows ideas to progress and persevere when times are tuff. No matter how great your product or service is, if you don’t stay motivated, you probably won’t last through the hard times.

There are many ways to help you stay motivated. One is to be around others that are also moving forward. A second is to write down and post right in front of you, Why You Are Doing This. Get specific and detailed as possible. Then post it in front of your computer or where ever you work the most. Look at it often to remind your self why and what your motivation soar.


Grasp on the marvelous Ms and jumpstart your own goals, dreams and desires. In my book about Happiness at work I share my own story, and creative ways to implement these principles in your career or business. Get your copy today at My books are also available on Amazon and finer book retailers worldwide.

Wilko van de Kamp Author | Artist | Advisor

Hi, I’m Wilko van de Kamp, creator of Liberty Training Academy and author of the Freedom Project book series. For more than 15 years, I have helped people and their companies achieve their own results beyond their goals. I work with authors, coaches and experts to build their brand to become a #1 industry influencer and increase their impact on the communities they serve. We focus on every aspect of personal brand building through technology and storytelling, with a relentless focus on accelerating the achievement of their personal, professional and financial goals. And I would love to do the same for you! To get a conversation started, please text me directly at 587-417-2697.