Turn Your Personal Brand Into Your Own Legend

Some of the best ideas for web branding defy logic. For instance, if you were to develop an ecommerce site you might well seek to establish your business name as the primary branding feature. But what if your business name is less important than you think?

Developing a catchy slogan seems to be an important step in branding? But what if your site visitor is mostly interested in what you do or what you have to offer?

In some ways the best ideas for web branding turn the tables of conventional thinking and leave the entrepreneur standing on his ‘proverbial’ head. Because no slogan in the world can match the power of a story.

Your Personal Brand Story

It’s time to uncover your personal brand story.

Would it surprise you to learn that the most common elements prospective customers look for is the immediacy of information that allows them to connect with you? Frankly, many of these prospects are interested in your company name only after they determine if you can help them. The rest simply does…